MeasureCamp is a free-to-attend unconference, unlike any other digital analytics conference held around the world.

We're back for our third year in Chicago this September!

Get your brand in front of 200+ data professionals. Learn more about sponsoring MeasureCamp Chicago.

MeasureCamp is an unconference that started over a decade ago in London and quickly spread around the globe. We are excited to bring the event back to Chicago for our third year. As an unconference, the MeasureCamp schedule is created on the day of the event – the speakers are your fellow attendees who have something to share.

As a concept, unconferences are designed to encourage discussions & exchange of ideas. They provide an alternative to the traditional one-way conferences, through a more collaborative framework for knowledge sharing. With its small discussion group format and the schedule created and curated by attendees, MeasureCamp provides participants with the ultimate opportunity to learn, develop, and network with peers, consultants, and industry brands.

What can you expect at MeasureCamp Chicago?

• Amazing talks, presentations, and discussions from industry pros
• Numerous networking opportunities with 200+ professionals
• MeasureCamp-branded swag
• Breakfast, lunch, snacks, coffee, and soft drinks
• After Party to continue networking
• Read the Attendee Resources and FAQs to learn more

Plan on presenting at MeasureCamp?

Every attendee is welcome to lead a session – you can deliver a conference-style talk, lead a discussion or workshop, or whatever you think is engaging for the data community!

• Review the rules of presenting
• Download the Session Card
• Add a brief description of your session
• Be ready to add your card to the Session Board as soon as it opens after the Opening Remarks!
• Optional: Post on our LinkedIn Group in advance to highlight your session!

Example topics from previous years:

• From Dashboarder to Trusted Advisor
• What I Wish I Knew Before I Became a People Manager in Data
• ELI5: Simplicity of Persuasive Data Storytelling
• Best Practices for Self-Service Analytics
• Doing Vendor Evaluation Without Losing Your Head
• Comparison of Upper-Funnel Campaign Tracking Methodologies
• Server-side: The Good, The Bad, and The Ugly
• Turning Analytics From a Cost Center into a Profit Center
• Analytics Freelancers Discussion
• Measure Conversion When You Don’t Sell Online
• Metrics as a Compass, Not a Whip
• Public Relations Tips For Data Teams
• The Rise Of The AI Analyst
• From ML to AI: Buzzwords, Use Cases, and Vision
• AI & Analytics: What’s Changing? What’s Next?
• A Hitchhiker’s Guide to the Start-Up Galaxy
• Bot Traffic 101
• How To Collect First Party Data Without Breaking Trust
• Understanding Attribution
• Omnichannel Identity – From Fragmented Data To Connected Experiences
• Balancing User Data Privacy with Marketing Attribution
• Causal Inference: A Crash Course
• Size Matters! (Sample Size)
• Do You Even Mix Your Models?!

Check out the video below to learn a little more about MeasureCamp. We hope that you will join us in September!